Commoner: Coming from a humble background these are everyday folk, used to hardship and poverty. Generally has a profession and in smaller settlements might work for themselves or a merchant in larger towns and cities.
Wealthy. A wealthy lifestyle means living a life of luxury. You have respectable lodgings, usually a spacious home in a good part of town or a comfortable suite at a fine inn. You likely have a small staff of Servants.
Political. A politcial enemy might inlcude a local magistrate, a noble who rules the region, or a monarch ruling the kingdom. the NPC might have offended a local ruler,become an outlaw, or a be a political rival.